Mastering LinkedIn - 33 LinkedIn Tips for Businesses [Infographic]

Are you looking for a few ways to improve your results with LinkedIn? LinkedIn is one of the most powerful tools for B2B lead generation and professional networking.

Below we're sharing an infographic done by Ethos3. They put together 33 top LinkedIn tips for business in 140 characters or less that will help you create impressive profiles and posts.

LinkedIn Tips for Business Infographic

It's time to get excited about using LinkedIn! Dive into this infographic and then check out our free guide on Leveraging LinkedIn for B2B Lead Generation.

LinkedIn Tips for Business Tweetables

Thank you Hubspot for this great list of Tweetable links. Click on the Twitter icon to share. Happy Tweeting!

  1. Before a presentation, update your LinkedIn profile; attendees will review it to assess your credibility. — Ethos3
  2. Transform a generic link to your website into a call-to-action, especially on company profiles. Entrepreneur Magazine
  3. Create entries for every role you have performed within each job title. It's okay to have overlapping dates. Forbes
  4. Share high-quality information with your network to create connections that become alliances. — Reid Hoffman
  5. The ideal length for LinkedIn long-form posts is 500 to 1,200 words. Tailor length for your audience. — Small Business Trends
  6. Skip the "How do you know this person" step. Click "Connect" from search results, instead of profiles. — Sylvan Lane
  7. Want another company or user to see your LinkedIn status updates? Use @mentions when you post. — HubSpot
  8. Don't be a wallflower. Your profile is 5x more likely to be viewed if you join and are active in groups. — LinkedIn
  9. When introducing yourself, don't be self-centered. Be generous, genuine and focus on the other person. — Emmie Martin
  10. Looking for a new job on LinkedIn? Don't let your boss know; turn off your activity broadcasts. — Career Outcomes
  11. LinkedIn users who update their profiles regularly get more job offers than peers who contact recruiters. — Rimjhim Dey
  12. Censor yourself. If you wouldn't say it in a job interview, don't say it in a LinkedIn group, or post. — Tech Republic
  13. Schedule time to be active on LinkedIn. Review your profile, monitor updates, participate in discussion. — The American Bar Association
  14. Evernote and LinkedIn integrate. Organize business cards, LinkedIn info, and networking notes in one place. — Evernote
  15. Use your LinkedIn profile as a sales tool. Add a short video about your company to your profile. — Salesforce
  16. Add value to LinkedIn groups: Share visual presentations that will interest group members.— Jay Baer
  17. Profiles with pictures are 14x more likely to be viewed. Use a professional image with a neutral background. — LinkedIn
  18. Avoid profile buzzwords, such as "creative" and "motivated." Minimize adjectives. Emphasize verbs. Business Insider
  19. Don't use the automated invitations message: "I'd like to add you to my professional network on LinkedIn." — The Daily Muse
  20. LinkedIn has found that 20 posts per month can help you reach 60% of your unique audience. — Buffer
  21. The best times to post on LinkedIn: Tuesday and Thursdays, between 7am and 9am local time. — Social Media Week
  22. Company updates with images have a 98% higher comment rate than updates without images. — LinkedIn
Tom Schwab

Helping thought leaders drive growth leveraging other peoples audiences with Podcast Interview Marketing. Want to know how? Read my book. Just want to be the guest? Let Interview Valet to do the rest.

9y

Great article Trent. I think LinkedIn has great potential for B2C also. With an average annual salary of over $100k, they is a different buyer persona here as compared to Facebook or Twitter

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