Now Google penalize websites which has back links from low grade website or links without useful information, So I am publishing this article which can help you to find the best way to build good back links with fair practices.

Build top quality links, but at the same time, diversify in your link building strategy and build your own natural links and add yourself to directories and relevant websites as well.

1. Find the cost of your business’ Top 10 keywords

Do competition research to find and focus on effective and affordable keywords for your business. Since Google removed their keyword tool, try Links Management’s Free SEO Cost Calculator Tool and find out how many links you need and how much it will cost you to outrank your competition.

Gather the following information in helping you plan out your keywords and campaign:

• Who is your target audience?
• What traffic is high volume and are your keywords profitable? ? Insert your keyword list into the Google AdWords Keyword Selector Tool to find the most searched keywords.
• Where do you have a chance? What Keywords Are The Least Competitive?
• Test Your Keywords with Google AdWords before You Invest in Them
• Focus & Diversify on your keywords

To put it simple, in choosing keywords, you have 3 options:

1. You can target some very competitive short keyword that requires, for example, 1000 backlinks to outrank your competition.
2. Or you can target some low competitive long tail keywords. For example, you’ll target keywords that require 5 backlinks each for you to be #1 on Google for each of them. By acquiring the same 1,000 of backlinks for these keywords, you’ll be #1 on Google for 200 keywords (1000 / 5 = 200). Usually these 200 keywords will bring you even bigger number of visitors from Google than that 1 short keyword.
3. In selecting keywords, select those which you already have some ranking and build more links on those.

2. Prepare a detailed link building plan

A good plan is to be successful 50% of the time. Doing too much unplanned activity may harm your website rankings.

3. Build links slowly, gradually and steadily

Once you have a detailed link building plan, you can start link building and getting backlinks. Don’t be in a rush however, as to look natural to Google, link building must be performed slowly and steadily. As a general recommendation, do not build more than 5 links per day. Start your campaign with low PR backlinks (PR1-PR4). In 1-2 months, start acquiring backlinks with higher PageRanks (PR5-PR7).

4. Create backlinks with unique anchor texts & keywords

People who follow the anchor text distribution formula have successfully got in the Top 10 on Google and were progressing in the SERPs even after the Penguin update. Others who ignored this rule failed to get high rankings. Google is constantly working on improving its algorithms and, at the end of March 2012, Google launched the critical Penguin update. After this update, a great number of websites throughout the entire Internet lost their rankings. The most important reason why rankings dropped after this update was unnatural keyword (anchor text) distribution in the backlinks.

In summary, 4 important rules:

• Always acquire links with unique anchor texts. For example, if your keyword is ‘IT Consulting’ and you provide it mostly for Orange County and Los Angeles business owners, then your anchor texts may look like this:
  IT Consulting service for Orange County and Los Angeles
  Orange County and Los Angeles IT Consulting
  IT Consulting in Orange County and Los Angeles
  IT Consulting in Orange County and Los Angeles
  Orange County and Los Angeles IT Consulting
  service of IT Consulting in Orange County and Los Angeles
  Orange County and Los Angeles service of IT Consulting
  IT Consulting for Orange County and Los Angeles customers
  Consulting with this Orange County and Los Angeles IT Consulting Service
  great IT Consulting service
  affordable IT Consulting service
  high quality IT Consulting service, etc.

• 25% of your anchors should include the URL of your website or even just consist from your URL only.
• 25% of your anchors should include your brand name or domain name of your website.
• And for your promotion to look natural, you should also always use multiple different keywords in each link building campaign. You can use synomys or close terms. Examples:
  Orange County and Los Angeles IT Consulting service
  Need Orange County and Los Angeles IT Consulting help
  IT Consulting for Orange County and Los Angeles business
  IT Consulting for Orange County and Los Angeles schools
  SEO IT Consulting in Orange County and Los Angeles
  Orange County and Los Angeles IT Consulting for servers
  IT Consulting for Orange County and Los Angeles homes
  best Orange County and Los Angeles IT Consulting, etc.

5. Use synergic effect of Google Penguin 2.0 when 1800 links can make you rank #1 for 25000 of keywords

Explanation of sinergic effect of Google Penguin 2.0: according to Natural Anchor Text Distribution Formula, for your backlink profile to look natural to Google, the anchor texts of most backlinks should include your website URL, brand name, domain name and many other keywords, not connected with your main targeted keyword. It means that if your website already has many such backlinks with URL, brand name and other keywords, then any new links that you build with your targeted keywords used in the anchor texts, will significantly improve your website positions on Google for MANY keywords at once:

• for ALL of your existing keywords used in old backlinks
• plus for ALL keywords, used on your website in your content
• plus for ALL long tail keywords.

6. Surround your links with content

If possible, surround your links with keyword-rich content. Links surrounded with content look more natural to Google. If this content includes your targeted keywords, then it will add additional link juice to your backlinks.

7. Get backlinks from pages with various Google PageRank

Only high PR or low PR links in your backlink profile may seem suspicious to Google. Your backlinks should come from web pages with different Google PR. Moreover, most of your links should come from PR0 and PR1 pages to look natural for Google. Only around 10% of your links should come from high PR pages with PR4 and higher. If your current backlink profile doesn’t correspond to this recommendation, don’t remove existing links – it’s better to just build new ones with those PageRanks you don’t have enough of for your link profile to start looking natural to Google.

Natural PageRank Distribution Formula

Google PR of the
Backlink Page and Quantity of Backlinks
PR0 ~36%
PR1 ~30%
PR2 ~15%
PR3 ~10%
PR4 ~5%
PR5 ~3%
PR6-PR10 ~1%

8. 20% of links should point to the inner pages of your website

Read Here :- http://www.seosolutionsindia.com/blog/2014/08/08/seo-link-building-tips-is-link-building-helps-google-top-rankings/

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